The 3-Second Rule
Imagine you walk into a store. You stand at the counter, ready to buy. You wait. And wait. And wait.
After 3 seconds, you get annoyed. After 5 seconds, you leave.
This is exactly what happens on your website every single day.
In the digital world, attention spans are microscopic. Studies show that 53% of mobile users abandon a site if it takes longer than 3 seconds to load.
If your website is slow, you aren’t just annoying your visitors; you are actively repelling them.
The “Bloat” Epidemic
Why is the modern web so slow?
The answer is Bloat.
Most small business websites are built on platforms like WordPress or Wix. These platforms are designed to be “easy,” but that ease comes at a cost. To support drag-and-drop builders, they load massive amounts of unnecessary code—JavaScript libraries, CSS frameworks, and tracking scripts—before the user even sees a headline.
It’s like trying to run a sprint while wearing a backpack full of rocks.
Enter Landing Page Express
At WebGlo, we believe that speed is a feature. That’s why we built Landing Page Express.
It is a specialized service designed for one thing: Maximum Conversion Speed.
How We Do It
We strip away the non-essentials.
- No Heavy Frameworks: We write pure, semantic HTML and CSS.
- Optimized Assets: Every image is compressed and served in next-gen formats (WebP).
- Edge Delivery: We host your landing page on Cloudflare’s global network, putting it physically closer to your customers.
The result? Pages that load in under 500 milliseconds.
The ROI of Speed
Speed isn’t just a vanity metric. It’s a revenue metric.
- Amazon found that every 100ms of latency cost them 1% in sales.
- Walmart saw a 2% increase in conversions for every 1 second of load time improvement.
- Google prioritizes fast sites in search rankings.
For a small business running ads, this is critical. If you are paying $5 for a click, and half of those people leave before your page loads, you are setting money on fire.
Landing Page Express stops the bleeding. It ensures that every click you pay for turns into a visitor, and every visitor has the best possible chance of becoming a customer.
Get a Free Speed Audit and see how much money your slow site is costing you.
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